About Me

Hi. I’m Kim Clark. I'm currently an assistant director of the Education Writers Association, where I provide training, resources and support to journalists who cover education, especially higher education. But before this, I spent more than 30 years in newspaper and magazine newsrooms as a staff writer. (In the last 10 or so, I focused on covering higher education.) 

 

I loved reporting! But writing was hard for me. One of the writing tasks I struggled the most with was coming up with powerful, memorable endings, or, as journalists call them, kickers. 

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So I spent a lot of time studying the article endings I liked the best, and trying to figure out how other people came up with good kickers.